Focus On What You Can Do

Being a new mom is suddenly, urgently grounding.

It’s hard to leave the house because, well, there’s a baby right there. He needs me. Unless I get a babysitter, daycare, or my husband is home, I’m here, and it’s me and the baby.

This makes so many things infinitely harder. Leaving the house? That’s pretty difficult to do with a brand new baby. Exercising? Hard to do solo, especially when the kid is too young to hold his head up, so we can’t do a jog together yet. Nevermind the fact that leaving the house to go exercising is far less appealing than, say, eating a pint of ice cream. For breakfast.

(This is a real craving I’ve had, and I just dissected this craving with The Cravings Whisperer Alex Jamieson on her podcast, and she says it’s totally okay as a new mom for me to eat a pint of ice cream daily. I’m going with it.)

But back to the present: there is a real baby in the house, and he’s made it far more challenging to get things done.

There is a temptation to focus on all of the things I can’t do right now.

But instead, I’m trying to figure out everything I can do instead.

When I can’t leave the house to go visit people? I can call them instead. I can text them, send cards, or host hangouts for my favorite people on the interwebs.

When I can’t call someone? I text them instead. I drop them an audio text (a voice memo sent via text, like a voicemail. But better.)

When I can’t run, I can walk instead.

If I can’t get outside to a class to exercise (boy, do I wish!), I can do a Seven Minute Workout in my house instead. My neighbor, who also has a new baby boy, says he does the 7-minute workout twice in the mornings, and that’s all he does for exercise.

I try to do the 7-minute workout twice each week. So there we go.

When you don’t have time for the 7-minute workout, you can practice deep breathing.

Meditate, even just for a moment.

Stretch while you’re waiting in line for something.

If you can’t walk, enjoy the time that you can sit.

When you can’t take a vacation, you can absolutely find a patch of grass to lie down in for ten minutes. A micro-vacation.

Lie down in the sunshine, close your eyes, and feel the late warmth of the summer sunshine. Let the grass tickle your elbows, let a dog lick your feet furiously. Kick off your sandals.

Focus on what you can do.


P.S. I’m opening up applications for my Fall 2016 Mastermind. There is space for 8 to 12 people. I’m looking for the right mix of ambitious, intelligent, quirky, creative people to bring together for accelerated success. We’ll start in September. Sign up for program details here. Applications close Sunday, August 14th.

When A Client Says No — Should You Do An Exit Interview?

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A friend of mine is a successful independent business owner with high-end corporate clients. After a few deals didn’t close — and she didn’t feel badly about the deals not going through — she wondered:

Should I follow up and ask them for feedback about why they went with another service?

Small business reality: you’re always interviewing.

When you’re a small business owner, a consultant, or a freelancer in the service business, you’re often interviewing new clients on the regular. Part of your marketing and sales allocation (whether it’s in time or dollars) is in networking, outreach, and meeting new faces to add to your business.

It can be a numbers game: you interview a certain number of people, and some percentage of them say yes, and others end up not working with you.

The question is: do you ask every single person for feedback every single time you interview a new client?

In my opinion, I think not.

You don’t need feedback from everyone.

When you seek out everyone’s opinion, you water down the quality of the feedback you get back. The average of everyone’s thoughts will trend towards normal, or mediocre. You want to stand out, to cultivate a body of work, to own your own grounding in who you are.

In writing practice, you don’t ask everyone and anyone to give you feedback. I don’t want someone who has no sense of grammar, style, or punctuation to give me final copy-edit feedback on my book. I’m looking for one or two of the best copyeditors. When I’m working through the idea stage, I want the right subset of people who are interested in similar ideas, with a relevant background, or part of the type of audience I’m looking to connect with.

In your business, you might start by asking everyone for feedback all of the time. Every new client is an opportunity to learn! Yay!

As you grow, however, you’ll learn a lot about what clients want and don’t want, and you can start to hone in on who you ask for feedback.

As your best clients for feedback.

And when you miss closing a deal and you feel really bummed because you think that was a great opportunity for leveling up your business game, ask them how you could do better.

Focus on the areas you want to grow, and the people you want to work with, and collect feedback from these specific people.

In-depth feedback from very specific people who are tailored to your idea or business is better than cursory notes from a wide range of not-so-interested people.

 

When working on your business, remember you are interviewing them as much as they are interviewing you. If it’s not a good fit, and you know that they aren’t your right client, learn from it — by focusing on the types of clients you want to attract, and spending your time and energy on them.

What do you think?

Where do you look for feedback? When do you decide not to get feedback? How do you decide what feedback to listen to, and what to ignore? Have you ever had a time when someone gave you feedback and you decided to do something differently?

Would love to hear your thoughts in the comments.