A 30-day Writing Challenge, A Brand New Class, and a Book Giveaway.

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Want to be a better writer?

What does it take to become a better writer? I’ve been thinking a lot about resolutions and goals lately, and every time I talk to someone, I hear the same dream:

I want to write more.

So these past few weeks, I’ve been making a few new things to help with this. At my new job at One Month, at least half of my teammates said that they also wanted to make writing a priority for 2015. After some late-night giggles and brainstorming, I whipped together a quick challenge for us: 30 days of writing prompts, so you can write a new essay each day.

Fun announcement #1: Take the 30-day writing challenge (free)! 

Want to write with us? Sign up here to get email prompts delivered daily for a month and join us on the writing journey.

Newsletter_Header_Template—Writing

Also, I’m teaching a brand-new class on content marketing — including tips on copywriting, building relationships, understanding your customer, and capturing email leads. Which leads me to…

Fun announcement #2: I’ll be teaching a new class on Content Marking in February!

In February, I’ll be teaching a brand-new One Month class on Content Marketing.

Content Marketing covers the ins and outs of creating brilliant content and connecting with your desired audience — through a deep understanding of your user, strategic publishing, and creative copywriting. We’ll cover topics like thought leadership, copywriting basics, creating landing pages, writing great headlines, and capturing leads.

If you want to be on the early-bird access list for the course, sign up here.

The class will be four weeks long, with screen-share videos and personal videos 3-4 times each week. We’ll do three projects together, and you’ll get to meet your classmates and talk through ideas in a private forum. You can email me and chat about questions you have along the way. This is a chance to dig deeper into the field of content marketing and improve your writing and marketing skills.

But before I finalize the development of the class, I’d love to know from YOU: Why are you interested in taking this class?

I’m in the early stages of planning the course, so I’d love your feedback and insights. In exchange for sharing your thoughts and feedback with me on the upcoming course, I’ll send four survey participants a digital copy of my favorite book this month, Cal Newport’s So Good They Can’t Ignore You.

Fun announcement #3: A book-giveaway! Take the survey, win a book.

Let me know what you’d love to learn about content marketing — and what topics you think I should focus on during the class. It’s a short survey, and I’ll be giving away four copies of my favorite book this month randomly to people who fill out the survey before January 30th.

Take the survey, here. (Survey is now closed). 

Thank you!

The Write Life’s bundle: massive sale for writers!

The Writer's Bundle: Epic Resources

Writing is powerful stuff.

I teach several writing courses as a tool to gain insight into your inner wisdom, access your inner soul, and pen your own stories. If you’ve been itching to write, yesterday I shared several of my favorite resources in the March edition of my behind-the-scenes newsletter.

Today, I’m excited to share a few more awesome resources on writing, publishing, and marketing that you might love. If you want to know learn more about publishing, writing, building your own business, and marketing from some of my favorites—Seth Godin, Jenny Blake, Chris Guillebeau, Ali Luke, Alexis Grant and more—keep reading.

The Write Life Bundle—an epic steal at $79:

Want to know more about publishing, creating kindle books, marketing your book, developing your business, promoting your work, and engaging your audience? The Write Life packs a powerful punch in this bundle of nine different e-resourcesa collection of books and courses that normally runs for more than $700 individually.

The bundle features:

  • Chris Guillebeau’s Unconventional Guide to Publishing (ebook and audio, retails for $129)
  • Jeff Goins’ How to Start Publishing for Kindle (ebook and audio, retails for $47)
  • Kristi Hines’ The Ultimate Blog Post Promotion Course (course, retails for $197)
  • Jenny Blake’s Build Your Business (course, retails for $75)
  • Tom Ewer’s Paid to Blog (course, retails for $29)
  • Sophie Lizard’s The Freelance Blogger’s Client Hunting Masterclass (course, retails for $98)
  • Alexis Grant’s Social Media for Writers (course, retails for $99)
  • Danny Iny’s Interview on Building an Engaged Community (audio + transcript, exclusive)
  • Ali Luke’s The Blogger’s Guide to Irresistible Ebooks, plus Publishing an Ebook Audio Seminar (ebook and audio, retails for $29 + $19.99)

The catch? It’s available for three days ONLY; the offer expires Wednesday, March 19 at midnight EST. That means if you’re interested, you’ve gotta act now!

Click here for more details and to get your hands on this bundle.

What is it about writing that’s so important?

People ask me why I teach a writing course.

To me, it’s so much more than writing. Writing is just the surface.

My deeper belief is that we’re all in need of connection to ourselves, as well as connection to each other. Writing, marketing, copy—it’s all just a way to tell stories and share them with our tribes. With the people that matter. When I look around, I see too much loneliness and disconnection. In plain English this means we’re kind of miserable, kind of bored, and kind of lonely—and we don’t know why.

Writing is one of the many tools we have to connect more deeply into our own inherent wisdom—and to tell stories that connect us to other people. Sometimes we forget how extraordinary writing is. It takes us out of our heads and lets us share a part of ourselves beyond our physical presence—we can share our ideas and our words in a space where other people can connect and learn about who we are.

Because of this, I’m sharing the writer’s bundle—for you to keep writing, of course!

Seth Godin’s Marketing Master Class—Another crazy steal at $10 for the class:

Want to learn more about mastering marketing with one of the all-time best marketers to date? Seth is offering another great skillshare class, available for $20 (or only $10 per student if you use my link). The course covers the following aspects of marketing:

  • 11 questions about your role and your leverage;
  • An action theory of marketing;
  • The 14 “P” words that you need to know;
  • Specific marketing concepts and exercises;
  • Case studies in action.

$10 for a marketing class with Seth Godin?

Crazy. CRAZY SAUCE. Am I right?

Previewing next summer:

But what about your courses, Sarah? When are you teaching again?

Awww, thanks for asking!

Many of you know that today’s the day I wrap up teaching three different courses—our Writer’s Workshop, the Content Strategy course, and the Grace & Gratitude courses that I’ve taught this Winter quarter. It’s been a pleasure and a joy to journey together with more than 160 different faces through each of these workshops. After 3 months of back-to-back teaching, I’m editing and refining the program and will be brining out the next round of courses sometime later this Spring or early Summer (mark your calendars!).

Until then, go get your hands on one of these amazing programs, and — keep writing.  

Project hangovers, self-criticism, and the necessity of making messes.

I have a confession.

Sometimes–more nearly like every time–after finishing a project, I hate it.

My writing class? Sucks, obviously. Last week’s essay? Good God, that could have been better. All those open and empty drafts waiting to be finished? Seriously, could have worked harder to get those done. 

And on and on… My brain and the ego mind can be wicked.

When a project is done and in the world, I want nothing to do with it. I see it in all of the flaws, errors, imperfections. All the ideas that didn’t transpire the way I wanted them to show up; the folds that didn’t turn into corners and angles the way that I wanted, the misprinted line weights, the typos, the sentences. The project in its fascinating speculations and then, the seeming sigh of its final iteration. The scalding difference between my brain’s dreams, desires and wishes and the tested, iterated manifestation of creating that product with my hands and resources.

It seems impossible to see the final product without the embedded knowledge of all of the processes that it took to get there.

I wonder why on earth I did the project in the first place, and whether or not its worth anything. Surely, they’ll all hate it. The same is true on stage. I finish my talk, I finish the presentation, the idea, and I leave, not deflated, but with a fatigue from the project’s finale and the owner’s knowledge of everything that could have been or should have been, with the result left on the table. Everything left. Performance. Done.

Could have been better.

But I remind myself, each time:

Messiness and imperfection are part of the process of creation.

[tweetable hashtag=”#creation #manifestation @sarahkpeck”]Messiness and imperfection are part of the process of creation.[/tweetable] Manifestation and realization—bringing something to creation—requires endless amounts of decision making. There is a cruelty inherent in cutting out all of the ways you won’t move forward, in order to move from the infinite boundlessness of ideas to the limited arena of conception. An idea always seems smaller when it becomes a practical thing. Perfection is an ideal that lives in our minds, a lifting, an aspiration, a drive towards the higher creativity we all have within us. The act of creation, however, is messy, fragile, fraught, and filled with the mistakes of making.

The secret grace of making (and pushing publish):

The thing is, no one else knows what you know.

What’s fascinating is that for all the razor-edged criticism I can muster, the audience is presented only with the work at hand; they see the work for the first time, with new eyes, with their own perspective. Everyone has a different opinion. Many see flaws I never saw. Conversations are sparked and ideas fly.

Sometimes the reviews are quite good.

Because I, the owner, cannot comprehend what it means to experience the data, the idea, the print, the drawing, the presentation for the first time. (This is why giving presentations is also so difficult). But the thing is they don’t know inside my brain, inside all of the things that could have been; they just see what is.

[tweetable hashtag=”@sarahkpeck”]Your audience, users, customers, visitors–they don’t know what they don’t know.[/tweetable] (There is grace in this). They don’t know the alternate version of the website. They don’t know the eight chapters that got chopped. They don’t know the fourteen other parts to your talk that you accidentally skipped over. They only know what they saw. What you gave them, in it’s presented version. Just because you know all the details, doesn’t mean that they do.

What does this mean?

It’s important to remember to maintain enthusiasm through a launch, through a release. The birth of a project is a commencement for you–the end of the creation cycle–and the initiation of the new project in the audiences eyes. They experience newly. Look at it with their wonder. Try to visualize experiencing it for the first time.

Planning for the rhythms: making time to rest after production.

It is important to also remember that a project life cycle has within it the natural hangover phase; the point at which you are so sick of hearing or thinking about it any more that it’s time to put the pencils down, pin the work up, step back, get feedback, and take a short rest.

An overnight to reconsider.

And preparing for this lethargic state, in my experience, helps wonders. I need to plan a night of quiet before the storm of publication or release. You can’t stop a launch after you release; rather, this is when the communications and marketing builds steam.

Practices for finding the good + restoring your energy:

:: Find the good. Think back to the moment you began, when this idea was nothing but an idea.
:: Thank yourself for having the grit to make something.
:: Thank yourself for showing up.
:: Write down at least a dozen things you did right in order for this to happen. List out all of the things you did right. (We’re too quick to forget this).
:: Acknowledge how much energy and time you gave to the project, no matter how it turned out.
:: Acknowledge that you are smarter, wiser, and more learned that you were before.
:: Trust that you get to keep all the knowledge you built along the way. Even if the project goes in the trash, your skills stay in your mind.
:: [tweetable hashtag=”@sarahkpeck”]Look to the long view, and remember that this is but one moment of many.[/tweetable]
:: Forget about the project, and cradle your heart in your mind.
:: You did well.
:: You did good.
:: You are a good person.
:: That is all.

And sometimes, months later, I go back and look at the work that I did, the project, the talk, recorded digitally, the book, on a fresh counter top. And I realize, finally, strangely, after the time apart, that the work isn’t all that bad. Of course, sometimes the work is bad, and I cringe, and I learn–but sometimes, I finally see.

That maybe, in fact, I did a good job.

Good job.

Alright, Carry on.